Storycraft is popular. It seems to be “in” right now, the subject of many blogs, videos and online classes. Storycraft is in, because it’s real and resonates with people. Good stories never go out of style. The downside of the current emphasis on storycraft is that is there are people out there looking to directly… Continue Reading
We routinely skimp and feed our businesses fast food and sit back scratching our heads when things don’t work out and our businesses don’t thrive. We spend the equivalent of the price of a “value meal” and expect a nine-course meal on fancy china. Continue Reading
Building your great widget factory means you are going to be up to your elbows in unsexy for a long time. Continue Reading
Real experts value others. They see the value their clients bring to the world and help them make their products and services better. They respect the knowledge clients bring to the table and seek to augment not overtake. They collaborate rather than dictate. Continue Reading
Are they offering you “promises” in exchange for changing your policies and procedures? If so, what are the promises offered? Are they telling you they cannot pay you your usual and customary rate but the “opportunity” of being able to work on this project and the “exposure” that will come from it will make up for any income lost? Run from this buffalo as fast as you can, as it is diseased and likely very delusional. When someone has a genuine opportunity, they do not use it as leverage to get free work from others. Continue Reading
A business haiku:
Expert industry:
Gurus or wolves in sheeps’ clothes?
Caveat emptor. Continue Reading